Case Robocash
Case Robocash
In this challenging covid-era, financial support is important, this is why we are very excited to help people get loans faster with good rates. Robocash approached MobUpps to promote the Android app in the Philippines, and have chosen Mobupps MAFO product.
MAFO is Mobupps flagship user acquisition and monetization engine, designed for profitability. Optimize key campaign metrics such as purchases and subscriptions, without spending any budget on “learning”. Ability to pre-select ideal placements for every campaign, and predict key results with extreme accuracy.
Targets:
Robocash intended to acquire maximum clients. Mobupps was paid for every loan inquiry and approved loan, which was even bigger challenge. We had good results from the start, but we received even better results in the upcoming months. Mobupps optimized the campaign by creating a dedicated private network of top-performing media and audience segments around the client app.
Making deep analysis after creating such whitelist of media and audience Mobupps increased volumes of media and audience segments with the highest ROI. Mobupps provided services from both sides - Performance and Media Buying, which led to a maximum effort solution.
Results:
Using effective anti-fraud technology, we managed to optimize campaign and received stunning results in December, 40 % of leads were approved and credited with a loan.
In this challenging covid-era, financial support is important, this is why we are very excited to help people get loans faster with good rates. Robocash approached MobUpps to promote the Android app in the Philippines, and have chosen Mobupps MAFO product.
MAFO is Mobupps flagship user acquisition and monetization engine, designed for profitability. Optimize key campaign metrics such as purchases and subscriptions, without spending any budget on “learning”. Ability to pre-select ideal placements for every campaign, and predict key results with extreme accuracy.
Targets:
Robocash intended to acquire maximum clients. Mobupps was paid for every loan inquiry and approved loan, which was even bigger challenge. We had good results from the start, but we received even better results in the upcoming months. Mobupps optimized the campaign by creating a dedicated private network of top-performing media and audience segments around the client app.
Making deep analysis after creating such whitelist of media and audience Mobupps increased volumes of media and audience segments with the highest ROI. Mobupps provided services from both sides - Performance and Media Buying, which led to a maximum effort solution.
Results:
Using effective anti-fraud technology, we managed to optimize campaign and received stunning results in December, 40 % of leads were approved and credited with a loan.
