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Features

in-house technology for user acquisition,
marketing automation and media
monetization.
  • Audience Profiling: Predict user intent across verticals
  • Fraud Prevention: 3 layers of protection against fraud
  • Real-time KPI optimization: Automated blocking & upscaling of channels based on CAC & ROAS targets

Features

in-house technology for user acquisition,
marketing automation and media
monetization.
  • Audience Profiling: Predict user intent across verticals
  • Fraud Prevention: 3 layers of protection against fraud
  • Real-time KPI optimization: Automated blocking & upscaling of channels based on CAC & ROAS targets

Real Reach

MAFO’s cross-device customer acquisition engine integrates with diverse ad channels globally:
across in-app, mobile web, and desktop
via Mobupps’ CTV channels, on a Pay-Per-Performance model
with fully compliant Email, Native, and Display ad formats
via in-house product review & buying recommendation portals (Buying.Expert)
through Mobupps-R, the remarketing division
MAFO’s cross-device customer acquisition engine integrates with diverse ad channels globally:
across in-app, mobile web, and desktop
via Mobupps’ CTV channels, on a Pay-Per-Performance model
with fully compliant Email, Native, and Display ad formats
via in-house product review & buying recommendation portals (Buying.Expert)
through Mobupps-R, the remarketing division
Blog Connect

MAFO
Anti-Fraud Protection

Manual vetting: Channels approved through human input
Fraudlogix: Blocks malicious click Fraud
MAFO integrates Protect360, mFilterit, and Scalar to block advanced fraud

Mobile
Monetization

Maximizing yield value: attracting dynamic pricing and campaign optimization ensuring the highest value for ad placements
Budget optimization: preselecting ideal campaigns for every placement and predicting results with extreme accuracy
Creatives and links checker: guaranteeing the best user experience and highest CTR and CR rates
Full control ability: checking statistics, quality metrics, and fraud levels for real-time optimization
Eternal support: Extensive sales and account managers team in 8 different locations worldwide to onboard a direct demand variety

Mobile
Monetization

Maximizing yield value: attracting dynamic pricing and campaign optimization ensuring the highest value for ad placements
Budget optimization: preselecting ideal campaigns for every placement and predicting results with extreme accuracy
Creatives and links checker: guaranteeing the best user experience and highest CTR and CR rates
Full control ability: checking statistics, quality metrics, and fraud levels for real-time optimization
Eternal support: Extensive sales and account managers team in 8 different locations worldwide to onboard a direct demand variety

Publisher
Demand
Channels

In-house optimization platform to auto-optimize towards goals and increase user engagement
White labels and hosted offers for branded, owned, and operated Mobupps campaigns
Extensive campaign selection globally variety of verticals whether it be in apps or desktop/mobile web campaigns

Publisher
Demand
Channels

In-house optimization platform to auto-optimize towards goals and increase user engagement
White labels and hosted offers for branded, owned, and operated Mobupps campaigns
Extensive campaign selection globally variety of verticals whether it be in apps or desktop/mobile web campaigns
Ready to Achieve
Real ROI with MAFO?
Learn more

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