Senior Manager - Product Marketing
Senior Manager - Product Marketing

Responsibilities

Develop and execute global product marketing strategies to position and promote Mobupps products across all key regions (US, EU, LATAM, APAC, China)
Craft clear, compelling messaging, positioning, and value propositions for product launches, feature updates, and ongoing communications.
Lead GTM plans for new products/features including internal enablement, customer communications, and performance analysis.
Create and manage a library of high-impact product marketing assets including one-pagers, product notes, customer case studies, videos, product PR, and blog articles.
Work closely with the demand gen and regional marketing teams to align content and messaging across email, LinkedIn, events, and webinars.
Leverage customer feedback, competitive analysis, and market trends to inform product positioning and content direction.
Partner with product, sales, customer success, and design teams to ensure consistent messaging and a unified product narrative across touchpoints.
Develop and execute global product marketing strategies to position and promote Mobupps products across all key regions (US, EU, LATAM, APAC, China)
Craft clear, compelling messaging, positioning, and value propositions for product launches, feature updates, and ongoing communications.
Lead GTM plans for new products/features including internal enablement, customer communications, and performance analysis.
Create and manage a library of high-impact product marketing assets including one-pagers, product notes, customer case studies, videos, product PR, and blog articles.
Work closely with the demand gen and regional marketing teams to align content and messaging across email, LinkedIn, events, and webinars.
Leverage customer feedback, competitive analysis, and market trends to inform product positioning and content direction.
Partner with product, sales, customer success, and design teams to ensure consistent messaging and a unified product narrative across touchpoints.

Requirements & Qualifications

6+ years of experience in product marketing, preferably within adtech, martech, SaaS, or a related B2B tech space.
Proven experience managing global product marketing and communications strategies across multiple regions.
Exceptional storytelling, writing, and editing skills with a portfolio of high-impact content.
Strong project management and organizational skills with the ability to lead multiple initiatives simultaneously.
Ability to translate complex product features into clear customer benefits.
Experience with LinkedIn content, email marketing, events, and video content creation.
Comfort working in a fast-paced, high-growth environment with cross-cultural teams.
Bachelor's degree in Marketing, Communications, Business, or a related field; MBA is a plus.
6+ years of experience in product marketing, preferably within adtech, martech, SaaS, or a related B2B tech space.
Proven experience managing global product marketing and communications strategies across multiple regions.
Exceptional storytelling, writing, and editing skills with a portfolio of high-impact content.
Strong project management and organizational skills with the ability to lead multiple initiatives simultaneously.
Ability to translate complex product features into clear customer benefits.
Experience with LinkedIn content, email marketing, events, and video content creation.
Comfort working in a fast-paced, high-growth environment with cross-cultural teams.
Bachelor's degree in Marketing, Communications, Business, or a related field; MBA is a plus.

We Offer

Competitive compensation depending on experience and skills, the interesting bonus system
Performance review system with clear criteria for growth and development, regular salary reviews
Working on innovative products that shape the future of performance marketing.
Working in a fast-growing, globally recognized adtech company.
Corporate psychological trainings and professional development
Unforgettable team events and big company parties abroad
Social package and benefits
Competitive compensation depending on experience and skills, the interesting bonus system
Performance review system with clear criteria for growth and development, regular salary reviews
Working on innovative products that shape the future of performance marketing.
Working in a fast-growing, globally recognized adtech company.
Corporate psychological trainings and professional development
Unforgettable team events and big company parties abroad
Social package and benefits