Mobupps, a global leader in performance-driven adtech solutions, announced the appointment of Narendra Kumar as Vice President of Growth. In his new role, Narendra will drive operational efficiency in supply & demand, lead strategic business development initiatives, and strengthen relationships with partners across key global markets.
Narendra brings over 15 years of experience across digital advertising and programmatic, with deep expertise in business intelligence, publisher strategy, private marketplace deals, curation, header bidding, identity solutions, and end-to-end ad operations. He has built a career around optimizing complex digital supply chains, driving revenue growth, and helping clients navigate the rapidly evolving adtech.
Before joining Mobupps, Narendra led key operational, product, and account initiatives at top adtech companies. He specializes in data-driven optimization, BI tools, and strategic partnerships, and is known for educating clients and working closely with product and engineering teams to advance next-generation adtech solutions.
At Mobupps, Narendra will focus on expanding strategic partnerships and accelerating growth for i/RTB platform. His responsibilities will span managing customer accounts, developing tailored promotion strategies, strengthening existing relationships, and launching new collaborations with both publishers and demand partners.
Speaking on his appointment, Narendra Kumar said: "Mobupps is known for its precision, transparency, and innovation across the global adtech. I’m excited to help scale our supply & demand operations, deepen our partnerships, and ensure our clients achieve meaningful, measurable growth. We will continue combining Mobupps’ advanced technology with strategic execution."
Yaron Tomchin, CEO of Mobupps, added: "Narendra Kumar’s exceptional operational expertise and deep understanding of the programmatic make him a powerful addition to our global leadership team. His ability to bridge data, technology, and strategy will be central to strengthening our partnerships and driving sustainable growth. We are thrilled to welcome him to Mobupps."
With this appointment, Mobupps continues to expand its global footprint, combining cutting-edge technology with local expertise to deliver unmatched value, performance, and transparency for its partners.
Mobupps, a global leader in performance-driven adtech solutions, announced the appointment of Narendra Kumar as Vice President of Growth. In his new role, Narendra will drive operational efficiency in supply & demand, lead strategic business development initiatives, and strengthen relationships with partners across key global markets.
Narendra brings over 15 years of experience across digital advertising and programmatic, with deep expertise in business intelligence, publisher strategy, private marketplace deals, curation, header bidding, identity solutions, and end-to-end ad operations. He has built a career around optimizing complex digital supply chains, driving revenue growth, and helping clients navigate the rapidly evolving adtech.
Before joining Mobupps, Narendra led key operational, product, and account initiatives at top adtech companies. He specializes in data-driven optimization, BI tools, and strategic partnerships, and is known for educating clients and working closely with product and engineering teams to advance next-generation adtech solutions.
At Mobupps, Narendra will focus on expanding strategic partnerships and accelerating growth for i/RTB platform. His responsibilities will span managing customer accounts, developing tailored promotion strategies, strengthening existing relationships, and launching new collaborations with both publishers and demand partners.
Speaking on his appointment, Narendra Kumar said: "Mobupps is known for its precision, transparency, and innovation across the global adtech. I’m excited to help scale our supply & demand operations, deepen our partnerships, and ensure our clients achieve meaningful, measurable growth. We will continue combining Mobupps’ advanced technology with strategic execution."
Yaron Tomchin, CEO of Mobupps, added: "Narendra Kumar’s exceptional operational expertise and deep understanding of the programmatic make him a powerful addition to our global leadership team. His ability to bridge data, technology, and strategy will be central to strengthening our partnerships and driving sustainable growth. We are thrilled to welcome him to Mobupps."
With this appointment, Mobupps continues to expand its global footprint, combining cutting-edge technology with local expertise to deliver unmatched value, performance, and transparency for its partners.
