Mobupps and AppsFlyer have collaborated to redefine performance marketing in Latin
America, shifting the focus from install volume to verified revenue outcomes. As a participant
in the
AppsFlyer App Acceleration Program, Mobupps aligns advanced attribution integrity
with its proprietary MAFO performance engine to deliver measurable, incremental growth.
Every impression is evaluated before spend allocation, campaigns are optimized within each
advertiser’s independent attribution environment, and scaling decisions are rooted in
validated business milestones across Brazil, Mexico, Argentina, Colombia, Chile, and Peru.
What This Collaboration Enables:
- Verified Multi-Touch Attribution with transparent, configurable view-through
measurement
- Real-Time Event Validation & Cohort LTV Visibility for revenue-based optimization
- Incrementality Protection to minimize organic cannibalization and maximize net-new
- Impression-Level ML Optimization powered by MAFO’s intent and cohort modeling
- Revenue-Aligned Campaign KPIs (KYC, FTD, card requests, subscriptions, first
- Curated, Semi-Exclusive LATAM Inventory across OEMs, SDKs, publishers & CTV
- Four-Layer Fraud Protection integrating attribution signals with proactive risk shielding
- Local Portuguese & Spanish Performance Teams ensuring daily optimization precision
Scale on validated revenue. Optimize with intelligence and grow sustainably across LATAM
today